650.539.4124

Search Engine Marketing
by PPC Associates

The 7 Habits of Highly Effective SEM

The 30,000-foot guide to our approach to PPC.

The Lin-Rodnitzky Ratio

A quick and accurate method of evaluating the efficiency for any PPC campaign. What's your SEM account's L/R ratio?


Landing Page Best Practices

Turn your clicks into conversion in ecommerce, B2B, and lead gen campaigns with these landing page tips.

Marketer's Guide to YouTube Ads

Learn about YouTube capabilities, ad types, targeting, and more.

Introducing the Wide Tail

Learn why the long tail is dying and how to adjust.

Alpha Beta Account Structure Guide

Innovative technique of keyword categorization and ad group structure in your PPC account. How to maximize sales and minimize wasteful SEM spend.

Impression Sculpting: Master GDN Advertising

Target broadly and cut like crazy to realize the full (and profitable) range of the Google Display Network.

A Guide to Facebook Advertising

A full breakdown of ad options, metrics, and objectives in today's Facebook ad campaigns.

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SEM Landscape Infographic
PPC Associates proudly works with the Top Paid Search Networks & Tools! Contact Us to Improve Your Online Marketing Performance Now!


Our Clients Include:

Exact Target
We have been very satisfied with PPC Associates and the results they have delivered for our business. Kevin Bobowski, Sr. Director of Sales & Marketing
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Working with PPCA is like having your own in-house online marketing operation, without the extra desks. Lee Topar , Director, Online Marketing
PPC Associates knows how to grow e-commerce SEM programs...
Tom Cole , CEO, Beau-Coup

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PPC Associates - San Mateo
1710 S. Amphlett Blvd., Suite 320
San Mateo, CA 94402
P: 650 539-4124

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223 W. Jackson Blvd., Suite 975
Chicago, IL 60606
P: 650 539-4124

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San Francisco, CA 94108
P: 650 539-4124

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