Connect with Us
Download Your Free Whitepaper
The 30,000-foot guide to our approach to PPC.
- PPC Associates
- About PPC Associates
- SEM Services
- Contact Us
- Get Our Blog Feed!
Author Archives: Hillary Read
Strong weekend numbers and a surge of voting on Monday morning has powered an elite group of SEMs into the 2013 quarterfinals — and ensured that we’ll have a new champion and new runner-up this year! We bid adieu to some worthy competitors, including Google’s Sergey Brin, defending champion Brad Geddes, and 2012 runner-up Joe Kerschbaum. The quarterfinal matchups, which run through Wednesday at noon PT, are as follows: – Andrew Goodman vs. Danny Sullivan – Dhiren D’Souza vs. Greg Sterling - Lisa Raehsler vs. Marc Poirier - Mona Elesseily vs. Tim Mayer Happy voting, and best … Continue reading
More intrigue, upsets, and over 12,000 votes later, we’re into the Sweet 16 of the 2013 SEM Tournament! Some big names, including SEOmoz’s Joanna Lord, RKG’s George Michie, and our own CEO, David Rodnitzky, fell in round 2. With the dust still settling, here are your Sweet 16 matchups: – Clickz honcho Andrew Goodman vs. 2012 champion Brad Geddes – Third Door Media men Chris Sherman vs. Danny Sullivan – Searchforce CEO Dhiren D’Souza vs. iProspect founder Fredrick Marckini – SearchEngineLand’s Greg Sterling vs. Fang Digital’s Jeff Ferguson – 2012 … Continue reading
I’m the only person at PPCA whose sole responsibility is marketing our brand. And even 3,000 miles away from our San Mateo headquarters — or maybe especially 3,000 miles away from our San Mateo headquarters — that’s awfully easy to do. One of the reasons? Our flexibility, typified by our WFH policy (loosely: prove we can trust you to work well, and we’ll let you work where you want). Others have weighed in earlier and more gracefully on both sides of Yahoo’s new work-from-office edict, but this is a personal … Continue reading
After some expected victories and a few shockers, we’re into the second round of the 2013 SEM tournament! Among the most intriguing results of round 1: – Andrew Goodman knocked off Andy Beal – Chris Winfield toppled new IPO titan Chris Lien of Marin Software – 2012 semifinalist Dhiren D’Souza took down David Szetela - Fred Vallaeys undercut Google honcho Eric Schmidt - Joanna Lord took down Yahoo! co-founder Jerry Yang for the second straight year - Marc Poirier (and, presumably, hordes of WFH fans) eliminated Marissa Mayer And some of the best showdowns of … Continue reading
Who’s the most influential SEM in 2013? Here’s your chance to weigh in: PPC Associates’ second annual Most Influential SEM Tournament! Last year’s inaugural tournament sparked passionate support, fierce head-to-head matchups, and over 46,000 votes cast. This year, we’ve instituted some strict voting rules (once per round – no incognito-window chicanery!) and introduced some new names to the 64-person field. Who will be our Cinderellas? Can anyone dethrone 2012 champion Brad Geddes? Will any Twitter feuds (looking at you, feisty #ppcchat crew) break out? Vote now and stay … Continue reading