Is There Such a Thing as Quality Traffic from a Second Tier Search Engine?

Posted on July 19, 2007 by David Rodnitzky

My rule of thumb in buying paid search ads is to buy ads on Google, YSM, MSN, and Ask and avoid everything else. I know that somewhere out there there are diamonds in the rough, but I also know that I would have to pour through a lot of junk (which would cost me a lot of money) to find any gems. As a result, it’s generally not worth my while.

Do you agree? Well, now it’s your choice to have your voice heard! You have two ways to respond:

1. Check out the survey on the right frame of this page (it’s a little hard to see I admit). Vote for your favorite second tier search engine and tell all your friends to do the same.

2. Just respond to this post with a comment about good or bad 2nd tier search engines.

About David Rodnitzky

David Rodnitzky is founder and CEO of PPC Associates. He currently serves on advisory boards for several companies, including Marin Software, MediaBoost, Mediacause, and a stealth travel start-up. David has a B.A. with honors from the University of Chicago and a J.D. with honors from the University of Iowa. In his spare time, David enjoys salmon fishing, hiking, spending time with his family, and watching the Iowa Hawkeyes, not necessarily in that order.

View all posts by David Rodnitzky →

This entry was posted in Analytics. Bookmark the permalink.

2 Responses to Is There Such a Thing as Quality Traffic from a Second Tier Search Engine?

Anonymous says:
July 19, 2007 at 6:28 pm
I posted one vote for “another site” – business.com
Reply
Natalie says:
July 25, 2007 at 8:30 pm
I’ve had positive ROI on Looksmart for over two years.
Reply