Google’s investment in Trada, a company that uses crowdsourcing to manage SEM accounts, raised some eyebrows in the SEM community this week. Is this part of a grand conspiracy to crush 3rd party SEM agencies? Is this an acknowledgement of Google’s failings internally at providing quality advice to clients? My sense, simply put, is that it is not the former, and probably not the latter either. Let’s start with the first theory: Google wants technology/outsourcing companies to replace agencies. This is the classic “man versus machine” debate that … Continue reading →

Saw this ad on my homepage when I logged into FB: Offensive as this is, it gets worse because it takes you to this horribly crappy site: Allegedly this is a charity, until you scroll down further: It appears to actually be an MLM/Get Rich Quick/Work from Home Scam. This was approved on Facebook? For sham, I mean, shame!