Surely a Facebook ad that promises that I can get money from the government to buy a house, pay bills, or start a business as part of “billions of dollars” of bailout money must be legit, right? Oh wait, it’s … Continue reading →

Technology has democratized learning. Think about life in the middle ages – only nobles and priests could read, in part because books were so expensive to produce. The printing press changed this and enabled the masses to get access to … Continue reading →

I’ve written several times about my experiences launching and growing a networking group (Online Lead Generation) on LinkedIn. What started with 60 friends in the lead gen industry in March 2008 is now a 4500 member, worldwide group, apparently one … Continue reading →

It’s been a strange week for PPCAdBuying, my up-and-coming paid search consulting juggernaut. To be specific, I had several meetings with potential clients and I managed to persuade all of them that they should absolutely, positively . . . not … Continue reading →

A few weeks back I pointed out an egregiously fake blog claiming to be an individual’s story of amazing weight loss through an Acai berry diet. It turns out that this blog was one of about 100 that are currently … Continue reading →

One of my clients had a message on their AdWords account login page inviting them to try out the”Smart Positioning” beta. The message, of course, suggested that feature would help the client save more money by paying less for the … Continue reading →

I hate to say I told you so, but I told you so. Actually, I love to say so let me say it again. I told you so. I’ve predicted the demise of Google Print Ads, TV Ads, and Radio … Continue reading →

In honor of tomorrow’s inauguration, I decided to type in “Barack Obama” into Google and seewhat paid search results showed up. I guess my assumption was that there would a full 10 to 12 ads promoting everything from crappy souvenirs … Continue reading →

There’s no question that a lot has to change at Yahoo to give the company a chance to remain a viable company going forward. As loyal readers of this blog know, I’ve been calling for such change for some time, … Continue reading →

I did a vanity search this evening on Google to see what comes up for “Rodnitzky” and I came across this ad from PriceGrabber: Part of this ad is smart, since my Mother is a cookbook author for whom someone … Continue reading →