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PPCAssociates
- PPCAssociates: Great post from our friend @ianlopuch: Exact and Phrase Match Changing On AdWords - http://t.co/EJnbqRt8
Sat, 19 May 2012 04:37:32 +0000 - PPCAssociates: RT @onekingslane: We have a challenge for you! Create your perfect summer day on Pinterest, and you could win $1000. Contest ends 5/25 h ...
Fri, 18 May 2012 23:11:01 +0000 - PPCAssociates: RT @jmloquist: This is a great talk by @wilreynolds on link building - http://t.co/hkMV9Mzk
Fri, 18 May 2012 22:00:53 +0000 - PPCAssociates: Facebook IPO Fails To Deliver Anticipated "Pop" http://t.co/SDJ27MzR via @marketingland
Fri, 18 May 2012 21:35:17 +0000 - PPCAssociates: RT @AndyBeal: New Post: Google's Penguin Update Continues to Smack Small Business http://t.co/igH5Nvsu by @Cynthialil
Fri, 18 May 2012 19:54:15 +0000
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Monthly Archives: July 2008
A/B Marketing Test for the Armed Forces: Hunks Versus Hip Hop
glumbert – Navy does Hey Ya Anyone who has watched a college or NFL football game has seen plenty of armed forces recruiting commercials. They usually show a burly young man doing something dangerous yet cool – like fighting a … Continue reading
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Spam Poetry: What are You Trying to Sell Me?
Spam rule #1: Make sure the recipient understands what the heck you are trying to sell them. Bunga Papan for utterance at entreprises ceremony? Huh? Hello,We are small-medium enterprise provide servicefor creating and delivering of Stick Werk (Bunga Papan)that usually … Continue reading
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As the Economy Goes, So Goes Quality Score?
Back in 2006, when Google announced the “Quality Score” initiative, Google’s advertising revenue growth seemed unstoppable. Penalizing a few rogue advertisers (’rogue’ being mainly defined as affiliates, made for AdSense sites, or incentivized marketers) might lose Google a few dollars … Continue reading
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FaceBook Ad Copy for the Math Challenged
Saw this ad today on FaceBook. When you do the math it doesn’t quite add up, unless there is a new time-keeping system that I haven’t heard of yet. Share!TweetFacebookLinkedInTumblrStumbleDiggDelicious
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Online Marketing Analyst Job Posting from Trouve Media
Trouvé Media is looking for a search engine (PPC) analyst/online marketing analyst to help manage over $2 million in advertising spend. You will be working with various clients and internal development teams to increase web traffic and revenue in our … Continue reading
Posted in Analytics
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Yahoo – With Apparently No Other Pressing Issues to Think About – Launches Online Advertising Campaign to Advertise Its Own Board
There are just too many funny ways to end this paragraph from today’s MarketWatch story about Yahoo’s latest hair-brain scheme: In a sign of Yahoo’s growing confidence in the ongoing proxy war, CEO Jerry Yang told his employees that the … Continue reading
Where the Internet Jobs Are, 2008
I get a lot of recruiters contacting me these days asking if I know of any good online marketing candidates. Of course I know a lot of awesome online marketers – the problem is, none of them are on the … Continue reading
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Best Practices in Ad Text Creation (Part III of the Epic Eight Part Series!)
I often tell prospective search engine marketers that to be good at SEM you need to be good at three college courses: statistics, psychology, and creative writing. Creating good ad text is probably the one SEM skill that combines all … Continue reading
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One Man’s Junk (Overture Search Suggestion Tool) is Another Man’s Treasure (Google Click Volume Reporting)
As first reported by Blogation’s #2 most loyal reader – Jeremy at PPCDiscussions – Google has finally added actual click volume data into their keyword suggestion tool. This data will be vastly more useful than the previous bar charts that … Continue reading
Yahoo’s Latest Brilliant Scheme to Make More Money: Arbitrarily Raise Minimum Bids
In the last 48 hours, I’ve gotten messages from two separate clients who have received the following ominous email from Yahoo Search Marketing: Dear Advertiser Minimum bid requirements have increased for ‘[Client Name]‘[Account Number]. Some of your active Sponsored Search … Continue reading


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