Ada Pally has over 10 years of marketing experience, including over 8 years of online marketing experience. Prior to joining PPCA, Ada worked as both an in-house marketer and a consultant advising companies on digital strategies. Her focus on measurement while developing brand integrity has performed across industries and for companies of all sizes. Ada specializes in paid search, display, SEO and email marketing, combining her dual degrees in English and Marketing to create SEM strategies that perform for the entire business.

Ada is certified in Display Advertising and brings a wealth of Display Network expertise to PPC Associates.